Innovation and R&D

CraftMark Bakery is not just one of the most high-tech automated bakeries in North America. We are more than a building — we are bakery solutions providers with a team that boasts some of the top R&D experts in the baking industry.

Standout R&D Capabilities Among the Top Wholesale Bakeries

With Lab-to-Line capabilities in our R&D facility, we maintain customer-specific small-scale equipment to simulate and optimize formulas and processes prior to full-scale contract manufacturing runs. Our team of bakers have deep roots in signature breads and sandwich carriers, muffin batters, cookies, and flatbreads.

Our special recipe for success combines R&D expertise with process innovation to create bakery solutions for our Foodservice and In Store Bakery customers.

A Center of Excellence for Cookies, Muffins, and Signature Breads

Our high tech contract manufacturing bakery is a Center of Excellence for culinary training, support and on-boarding. With our bakery category expertise and insights focus, we bring value to our customers’ brands by passionately pushing the boundaries of flavor, texture and innovation in commercial baking.

Looking for something special? We have unrivaled experience in Clean Label, Plant-Based, Egg-Free and Vegan baked goods formulation for your signature breads, cookies, muffins and more.

Bakery Innovation:
A Faster Cookie Dough Manufacturing Process

At CraftMark Bakery, we are always seeking to grow and improve for our customers, and when we asked  them what new capability could strongly differentiate us from ordinary wholesale bakeries, the answer was clear: a pilot line to speed up R&D for the cookie dough manufacturing process. Pilot line capabilities would allow small batch runs and line testing of various cookie dough formulations, speeding up the innovation process and reducing the time to market.

So we built a bite-sized version of our frozen cookie dough manufacturing line, one that allows us to produce a 300 pound batch before scaling up to the usual 1750 pound batches. This allows for market testing, adjustment, and final customer approval of new products without disrupting the high speed cookie dough manufacturing process on our main line. 

Our frozen cookie dough pilot line is fully integrated into our overall cookie commercialization process, and has greatly improved speed to market, while preventing any missteps.

This pilot line is just yet another example of our readiness to invest in the success of our Foodservice and ISB customers, because the more we can enable them to stay current with the latest consumer trends and preferences, the more our long term partnership can prosper.

Once again, our innovative bakery solutions help you delight your customers with the ultimate fresh baked experience.

Top Honors in Bakery Product Innovation

The IBIE B.E.S.T. in Baking Awards program recognizes wholesale bakeries and suppliers that, in support of the baking industry, have made great achievements in the baking industry. From cheesy stuffed treats to pizza crust flatbreads, the baking industry is constantly bringing new, innovative products to market. Their Product Innovation award goes to wholesale bakeries that have implemented improvements related to ingredient sourcing, product development, packaging, or distribution to drive growth of a specific product and the bakery business.

CraftMark Bakery was awarded Top Honors in Product Innovation for our Clean Label cookie formulations in 2019, and we continue to serve our customers in the Foodservice and In-Store Bakery channels with the R&D capacity to convert their baked goods products to Clean Label across multiple other categories including proof & bake bread dough, par-baked flatbreads, stuffed snack bites, and muffin batter.

Read Client Case Studies

Your Bakery Innovation and R&D Partner

Ready for a little innovation in your bakery business?

Whether you’re looking to excite your brand fans with new flavor trends, or liven up the supermarket perimeter with some fresh Grab’n’Go solutions, find out how CraftMark Bakery could become your next bakery innovation and R&D partner.

Our transparent and collaborative approach keeps your culinary team in the loop. Learn more about some recent projects for the Customers We Serve, or fill out the form below to start something new.